Nasirov said that this sponsorship provides SOCAR with a unique platform to raise its international profile, and reflects the company’s vision of establishing and building a premium brand in the energy sector: “We are thrilled to be involved with this forward-thinking project, and SOCAR takes great pride in its association with the world of sport. Sponsorships across sport are a very significant point for us. It is the second experience in the international sponsorship following the FIFA Women's Under-17 World Cup 2012 in Azerbaijan. As the main sponsor of the Association of Football Federations of Azerbaijan (AFFA), SOCAR actively supports the development of football in the country."
Commenting on the partnership, the Marketing Director of UEFA Events SA, Guy-Laurent Epstein, said: “We are very pleased to welcome SOCAR as an Official Partner of the UEFA national team competitions, including the 2016 UEFA European Football Championship and the 2014-2017 European Qualifiers. This comprehensive sponsorship platform will offer SOCAR a unique opportunity to promote their brand and drive engagement with their target audience. SOCAR’s aim to become a global energy company, and our collaboration, will bring new opportunities for the promotion of the very best of European national team football to a larger and wider group of fans.”
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